User Metrics:  validate effectiveness / results
  • Who:        profile based; maintains anonymity
  • What:       content specific metrics; fine-grained tracking
  • When:      each use time stamped; fine-grained usage


  • Notification tracking:             validate market penetration
  • How much was accessed:     validate content impact
  • How many times viewed:      for usage pattern analysis
 



Learn more about Impact Video™ and the SplashPipe™ engine...